How Novel Coronavirus Impacts Consumer Behavior of Younger Generations

The novel coronavirus seems to be affecting almost every area of our lives. Massive lockdowns and huge losses of businesses dependent on physical locations are just a few changes that the pandemic has brought about.

It’s interesting to see how younger audiences have been impacted by the pandemic. Luckily, Perksy has shared the results of its study on how the novel coronavirus is affecting the consumer behavior of younger generations. Some of the insights may be very helpful in your marketing.